With the latest success of Answers.com and Ebay.com promoting their online existence, online businessmen are returning to old-fashioned marketing to enhance their businesses, to broaden their market reach, as well as to develop their brand awareness. But still we?re not going to be content with just that. With a lot of competition nowadays, it is just fitting that we have some improvements.
Good-Bad Publicity. You have heard what they always say, ?even bad publicity can be good.?It doesn?t necessarily have to be entirely bad. Something bizarre or eye-catching that could hold the people?s attention for a few seconds or minutes is enough. Something that could leave an impression on the public will go a long way in creating a buzz for your online business. Also remember to place ads strategically. This can sound funny and might not be as great in reality as it is in theory. But for all its worth, it really does work.The restroom is considered as one of the most visited places anywhere. Take advantage of the flow of traffic in public restrooms. When you place ads on washroom stalls or on the walls of the urinals, chances are, you?ll get some attention. Anyone doing his or her thing has nothing else to do but to stare on the ads posted to the wall right in front of them. Why not give this ad placing strategy a try. And see if it will generate traffic to your online business? website.
Turn People?s Heads Around. Do something that could turn heads around. Don?t stick with cookie cutter offline marketing strategies and do something incredible; something newsworthy. The media loves sensational events.You will receive some good things for this along with a few bad publicities. But after everything has been said, what remains will be brand name recall. Now you know this, take stock. Or maybe you can do something nice. When people help out, others will see. Perhaps you can try being involved in a charity event, or maybe even better if you sponsor one. The media is always on the lookout for such occasions. As a result, your company is likely to get recognized.
A Little Telemarketing Could Go A Long Way. Someone would surely hang up the phone on you, or even worst, scream at you. But what does that matter? Telemarketing has been and would always be an effective method of enlarging your market. Now it?s time to pick up your phone, get your phone book and find some leads. Or you could even sponsor a local team. The cheapest are the children?s sports teams. If you can afford to sponsor adult teams, then better. Team uniforms are something to start with. You could print your brand on a team?s kit and have a moving advertisement as a result.
Although these offline marketing strategies works, video marketing also has helped several companies advertise their products online. With the help of an excellent info product creation, video marketing can promote your products, services, as well as yourself with a well-made video.
Continued here: Video Marketing As Well As A Few Offline Marketing Methods You Might Like To Try
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